Adored by colourists and clients around the world, Pureology is a salon brand unlike any other. Concentrated ZeroSulfate® shampoos and our exclusive AntiFade Complex® help colour-treated hair retain its freshfrom-the-salon vibrancy with every use. Our 100% vegan, dual benefit formulas with rich, decadent textures and addictive aromatherapy inspired fragrances provide custom colour care for every hair type. And our commitment to sustainability supports our belief in colour care with a conscience.

Long Lasting Hair Colour or Your Money Back
We unconditionally stand by our products so we offer consumers a money-back guarantee.


Our exclusive blend of potent antioxidants and full spectrum UVA/UVB sunscreens, including Heliogenol and Vitamins C and E, defend hair against free radical damage to help optimize colour retention and protect from harsh environmental factors.

ZeroSulfate Shampoos

Pureology professional shampoos are free of harsh colour-stripping sulfates and salts. Our shampoos are gentle and luxurious, with no added salt, and we use an exclusive blend of naturally-derived cleansers from coconut, corn, and sugar that are mild, yet deliver a rich lather and ensure lustrous, radiant colour.

100% Vegan

Our products contain no animal products or animal by-products.
Sustainability Commitment

Pureology values sustainability efforts, and we make the commitment to always do our best to respect the environment and reduce our impact whenever possible.